}

Module 3: Individual donors

This module deals with the main elements of raising funds from individuals.

Why

By understanding the different types of individual donors and their motives for giving, you can choose the right approach to connect them to your cause.

What you get

Know how:

  • what are the most common individual donor groups
  • what are their motives for giving
  • the donor appreciation cycle
Tools:
  • identifying potential individual donors
Certification:
  • After finishing this module and passing a brief exam, you can download an accredited NCOI University of Applied Science (Netherlands) for free.

Creative Commons License
Change the Game Academy e-learning courses Local Fundraising, Mobilising Support, toolkits, examples and resource center by Wilde Ganzen Foundation is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

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