Before you start creating all kinds of social media accounts for your cause, start with asking yourself questions like ‘Why do you want to go on social media?’, ‘What do you want to get out of it?’, ‘Do you have enough content?’, ‘Is there someone available to set it up and moderate’?
So let’s start with the question why you want to use social media for your cause. If the answer is that you think you are supposed to because everyone does, that might not be the best reason.
Answer yes or no on the statements below (go to the next with the arrow button) to check if your organisation has the requirements it takes to use social media platforms. If 5 or more statements apply to your organisation, social media could be something for you!
If you want to read all the statements again you can download the enclosed document, check off the boxes and print for future reference.