Summary
The 'Action among friends' was organised for the benefit of children and adolescents in a situation of danger, violence and social vulnerability, sheltered at the Shalom Ranch, Pequeri.
Raffle tickets were sold at R$ 10, using the slogan 'Make it worth a life!' 2001 raffle tickets were sold.
The raffle was held on October 11, 2018 at 9am, through a live facebook page "ONG REMER".
The prize was a national soccer team shirt donated by the player Danilo and signed by Brazilian Soccer World Cup players.
Tips and lessons learned
- Initiative, willpower, local fundraising.
- New operational partnerships.
Review by Wilde Ganzen Foundation
When you have a really good item that everyone wants to have, a raffle is a good idea. REMER could engage the help of 30 collaborators to sell the raffle tickets. The raffle on Facebook enhanced their social visibility and led to promising new partnerships.
Details
Short description of the organisation the funds were raised for
Refúgio de Meninos e Meninas de Rua - REMER, is a philanthropic institution founded on January 9, 1989, by a group of 20 people, supported by the Dutch Foundation “Help Mij Leven”, to take care of children and adolescents in a situation of social vulnerability in the streets. It began in June 1988 when some people decided to start work to assist children and adolescents at risk on the streets of Rio de Janeiro. These people were driven by the unconditional love of Christ as they observed the reality of neglect and marginalisation of children and adolescents, especially in the Central do Brazil (train station) area. This population situation was noticed in parallel to the mobilisation and conquest of rights, effected with the promulgation of the Federal Constitution (1988) and the Statute of Children and Adolescents (ECA, 1990).
Short description of the project or programme the funds were raised for
REMER MINAS – Shalom Ranch is a 36-hectares rural property that is located in the municipality of Pequerí, Minas Gerais State, 186 km from Rio de Janeiro, and 50 km from Juiz de Fora. It was acquired in 1992, with the aim of offering children and adolescents a space of greater contact with nature and far from urban violence. REMER MINAS - Shalom Ranch provides the Institutional Fostering Service, in village’s home systems, to children and adolescents removed from family life due to neglect, abandonment, physical and sexual violence, ill-treatment and exploitation of child labor.
Youth Home - Youth Fostering Service is also offered to Shalom Ranch adolescents who turn 18. This home is located on the property of the Shalom Ranch.
Summary of fundraising action
Action among friends was organised for the benefit of children and adolescents in a situation of danger, violence and social vulnerability, sheltered at the Shalom Ranch in Pequeri.
The prize was a national soccer team shirt donated by the player Danilo and signed by Brazilian Soccer World Cup players.
A raffle was held on October 11, 2018, at 9am, through a live facebook page "ONG REMER".
Cost of a raffle ticket: R$ 10
Slogan: 'Make it worth a life!'
Objectives
- Fundraising for contributing to the execution of the Institutional Foster Care.
- Social visibility to attract more donors to the project.
Targeted donors
- Local community
- Entrepreneurs
Results
| Cost/benefit |
National currency (R$ |
Euro |
| Total amount raised |
20,010 |
4,574 |
| (-) Total amount invested |
150 |
34 |
| Net amount raised |
19,860 |
4,540 |
Result comments
Improvements in the quality of life, health, food and leisure of the children / adolescents serviced.
Description of preparatory work
Seek out Danilo's family to donate the shirt for the raffle.
Description of implementation
Raffle tickets were distributed among various collaborators and businesses.
Follow up: Donor appreciation and acknowledgement
Thanks via social network and letters to all collaborators who bought and helped sell raffle tickets.
Plans to repeat the action
Yes. REMER will try this partnership again next year, another time with the player's autographed shirt or any other item donated by him or by potential new donors.
