Local fundraising example:
Annual function

Main characteristics

Fundraising method

Beneficiary contribution
Special or annual day celebration
Volunteer contribution

Rural/Urban

Urban

Net fin result (€)

295

ROI

0.4

Time investment

One month

A dance medley by the students of the centre

Proud parents and other guests enjoying the performance

Everyone liked the sketch ´Nanhi Phulwari´

Organisation	NeeV
Type	NGO
Suitability	Starting organisation
Country	India
Funding needed for	The education of underprivileged children
Period of action	February 2014
In-kind donations raised	N.a.
Types of donations	Individual donations
Types of donors	Patrons, both corporate and individual

Summary

NeeV, a learning centre for the underserved, held a fundraising event on the Annual Day of the organisation. The idea was to share the beneficiaries’ growth and potential with both the existing patrons and the potential future ones. The children showcased cultural performances during the event at the centre premises.

Tips and lessons learned

That every child has latent potential in scholastic and non-scholastic skills.
That such events are fabulous opportunities to sensitise and involve more people and to satisfy and thank the existing supporters of your projects. Since there are many volunteers ready to help so well defined roles should be planned to tap such resources productively.

Review by Wilde Ganzen Foundation

A strong point of this example is that NeeV especially staged this event for their current and future patrons, to show the impact of their contributions. This is a very nice way to build a lasting relationship with donors. Another strong point is that NeeV can obviously count on the support of many volunteers for the organisation of the event.

Details

Objectives

Showcasing the growth and potential of the beneficiaries, to parents, patrons and others in NeeV´s network.
Providing the patrons an opportunity to gauge the progress of the children they support.
Encouraging involvement of more people in the initiative.

Targeted donors

Patrons, both corporate and individual.

Friends and acquaintances.

Results

Cost/benefit	National currency (INR	Euro
Total amount raised	85,000	1,003
(-) Total amount invested	60,000	708
Net amount raised	25,000	295

Description of preparatory work

Staff, volunteers and children met on all weekdays for an average period of 3 hours.
The volunteers were broken into three teams, creative, back-end and event management.
Invitations printed for guests and parents
Logistic arrangements.

Description of implementation

The event, put together in 30 days, was conceived with the idea of sharing the beneficiaries’ growth and potential with both the existing patrons and the potential future ones.
Volunteers supported throughout the event fundraising.
The event management team was involved in putting together the resources, meeting with people, special guests and to arrange sponsorships.

Follow up: Donor appreciation and acknowledgement

After the show pictures were shared with friends and patrons, with a thank you note to all of them.

Plans to repeat the action

NeeV was planning to repeat the experience in much the same way.

Local fundraising example:Annual function